Have a good one! – UGH!

There are two important interactions that we have with people we first meet or serve in a business form: the hello and the goodbye. You walk into a coffee shop, perhaps your mind is clouded by the day ahead and you need the first cup of joe to get you going. An employee comes up to the counter and says “What can I get you?”. So you place your order and after taking your money and handing you your well-needed …

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Looking for a new way to market – Launch a podcast

I like to think of myself as an “outside the box thinker” and I have built many businesses in my life by marketing via as many non-conventional ways as I can think of. While newspaper, magazine, radio and TV might work for some companies, I feel that there is too much “noise” on those mediums. Everyone is competing for the same space and you have to struggle to get someone’s attention. My experience has always been to offer and deliver …

Read MoreLooking for a new way to market – Launch a podcast